Hangzhou Cosmetic Association Leaders Visit Seciapack To Explore Flexible Packaging Innovation

Aug 19, 2025

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Secia recently hosted the Hangzhou Cosmetic Association at New factory, where discussions centered on advancing sustainable packaging for beauty. The visit highlighted Secia's 20+ years as a top flexible packaging provider, with a strong focus on eco-friendly practices spanning global markets.​

Industry Leadership Backed by Scale​

Secia's 80,000㎡ facility, staffed by 400+ professionals, has made it a trusted partner to global brands like Cosmax, Olay, Estée Lauder, Watsons, and Sam's Club. Holding 60% of China's beauty packaging market, its smart manufacturing ensures precise, scalable innovation.​

Core Innovations for Beauty Packaging​

The delegation explored Secia's key sustainable solutions for cosmetics:

 Custom printed face mask pouches (with laminated films for personal care) for hygiene and shelf stability.​

 Stand-up pouches for beauty products, balancing portability and brand visibility.​

 High-barrier film for cosmetic packaging, protecting delicate formulas.​

 Biodegradable makeup packaging, aligned with global green trends.​

 Notably, the two-chamber pouch (enabling dry-wet separation) was praised for enhancing user convenience.​

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Global Certifications Ensure Quality​

Secia's quality is validated by FDA, BRC, ISO9001, ISO14001, and Disney certifications-guaranteeing barrier performance and safety, critical for regulated markets like Japan, South Korea, Europe, and Southeast Asia.​

Leading Sustainable Packaging Forward​

The Association commended Secia's work in recyclable cosmetic flexible packaging and sustainable personal care solutions. As brands prioritize eco-friendliness, Secia delivers functional, customizable, and responsible packaging.​

Looking ahead, it will expand partnerships globally, leveraging manufacturing and R&D strength to redefine beauty packaging.​

About Secia: A global leader in flexible packaging, Secia specializes in innovative, sustainable solutions for cosmetics and personal care. Focused on quality and customization, it empowers brands worldwide.

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